Whilst, generally speaking, freelance trainers are aware of just how important it is to ensure that they’re undertaking both personal and professional training and development throughout their career, this can often be overlooked. When they’re busy with freelance trainer jobs, many tend to struggle to find time for their own training and development and they will prioritise paid work over improving their own capabilities as a trainer. 

Understandably, juggling your time can be difficult when you have a number of freelance trainer jobs lined up, but neglecting training and development isn’t something that you should do, no matter what stage you are at in your career. There are so many advantages to finding time to focus on yourself and your current skill set, and it really is something that all freelance trainers should be doing. Below we have looked into some of the main reasons why training and development is incredibly important. 

Improve the quality of your training sessions

Simply put, when you dedicate some time to training and development, you will be able to improve the quality of your training and ensure that you’re providing exemplary sessions to all of your clients. Whether you complete a particular training qualification to enhance your skills or you attend a training event to spark innovation and creativity, for example, this will go on to benefit your clients and, in turn, the overall success of your training business. 

Continually providing high-quality training sessions will not only increase your chances of getting repeat business from existing clients, but it will also help you to attract new clients too. The training and development that you undertake can enhance your reputation, make your sessions more attractive to target clients and even give your business a competitive edge. 

Address any weaknesses you have 

Ongoing training and development enables you to address any constructive criticism and feedback that you have received from previous clients, and you can ensure that you’re turning weaknesses into strengths. You will be able to better yourself as a trainer and also combat any skill fade. Not to mention, learning and development isn’t just about training sessions either and you may find that now you’re a freelancer you need to learn vital business and marketing skills, for example, and training will be essential to helping you do so. 

Increase your confidence when delivering training 

In addition to keeping your professional knowledge up to date, training and development can also help you to become more confident in yourself and your ability as a trainer. The more time you spend improving your capabilities, the easier you will find it to stand up in front of a room of people and deliver an outstanding training session as you will know that you’re able to answer any questions asked and overcome any hurdles that you may face. Being more confident will have a possible impact on your overall wellbeing too. 

Develop new skills and knowledge

As mentioned above, training and development can help you to combat skill fade, but it can also help you to develop new skills as well. No matter what your overall plans are for your training business, expanding your skillset and knowledge base will always be beneficial and it will help you to ensure that you remain relevant. Should you wish to, you also have the opportunity to offer additional training sessions to clients when you have taken the time to learn more about different topics, helping your training business to grow.

Finding training programmes for freelance trainers 

All in all, there is no denying that even when your diary is full of upcoming freelance trainer jobs, it is still important to ensure that you’re finding time for both personal and professional training and development. You can guarantee that you will always thank yourself for continually trying to better yourself, especially when your freelance training business is more successful and more profitable than ever before. 

If you’re looking for training companies that offer training courses, resources and events, be sure to visit The Trainers Training Company website. We specialise in helping both new and experienced trainers grow their training businesses, and the services that we offer have proven to be incredibly beneficial for trainers across the industry. To find out more about the various ways we can assist you with training, learning and development, explore the rest of our website or get in touch with us today. 


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