How to find your niche

How to find your niche

In my last blog, I talked about how to overcome the fear of niching and why choosing to niche can be one of the best ways to grow a training business. If you are convinced that niching is the way forward for you, the next challenge is how to identify and move into the...
How to overcome the fear of niching

How to overcome the fear of niching

To niche or not to niche? I can’t tell you how often this topic comes up in the Trainer Talk community! Should you focus your services on meeting the needs of a smaller specialised audience or is it more advisable to avoid niching and market yourself as something of a...
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