Buying from someone new always carries an element of risk. Will the purchase deliver on its promise? Will it be worth the money or money down the drain? Your potential clients are likely to have these concerns. For most people, this is a natural part of the buying...
“Should I be using TikTok for my business?” This question comes up a lot at the moment in various business groups and communities and it’s certainly something I’ve been asked by trainers. I think people have genuine FOMO (“Fear of missing out” if you missed out on...
Do you use explainer videos to help promote your courses or training? If not, today’s blog is for you and why now might be the time to start. What are explainer videos? As the name suggests, explainer videos are short videos that explain a product or service. They can...
Have you ever launched a new training programme, filled all the seats (virtual or in-person), got fantastic feedback and been thrilled with your success, only to attract little to no interest during your second launch? You’re not alone. Many trainers and other course...
If you’re providing more virtual training these days (or thinking about it), the chances are that you’ll offer courses in one of two ways – as open-close programmes with a new cohort at every launch or as evergreen programmes that people can jump on to any time. Which...
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