Sharon Gaskin, Author at The Trainers Training Company

Why Your Next Freelance Training Contract Might Be Right Under Your Nose

by Sharon Gaskin | Apr 19, 2021 | Client Relationships

Looking for your next freelance training contract? As the keen-eyed among you may have noticed, I’ve recently been going back through some of my oldest blogs and updating them. I had to smile when I came across this old article from 2011 when I’d sent out...

Should You Be Using Taster Sessions To Attract New Clients?

by Sharon Gaskin | Mar 12, 2021 | Client Relationships

One of the questions that often comes up is ‘Should I be using taster sessions to introduce myself to potential new clients?’ As with most things in life, there are pros and cons. What is a taster session and why might you offer them? A taster session is...

15 Easy Ways Trainers Can Reach Local Clients

by Sharon Gaskin | Feb 23, 2021 | Client Relationships

Depending on how far you’re prepared to travel as a freelance trainer, your focus is likely to be on attracting local clients within comparatively easy reach of your home or office. If you do want to reach out to and be found by local businesses then there are some...

What should a trainer’s hourly rate be?

by Sharon Gaskin | Feb 4, 2021 | Fees and finances

How much should a freelance trainer’s hourly rate be? This question comes up time and again (and it’s not just new freelance trainers who ask). It is all too easy to get caught up with this problem when starting out in business. After all, you have nothing...

Starting a Training Business: Do this before logos, websites and glossy brochures

by Sharon Gaskin | Jan 6, 2021 | Branding and Marketing

Have you been holding off starting a training business because you have a marketing must-have list as long as your arm? I’ve seen articles (usually from marketing companies who are understandably promoting their services) listing a logo, website, glossy...

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Why Your Next Freelance Training Contract Might Be Right Under Your Nose

Should You Be Using Taster Sessions To Attract New Clients?

15 Easy Ways Trainers Can Reach Local Clients

What should a trainer’s hourly rate be?

Starting a Training Business: Do this before logos, websites and glossy brochures

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