How to gather useful data about your training business (and what to do with it) – Part Two
In last week’s blog, we began looking at some of the data that you can collect about your business and how you can use it rather than letting it gather virtual dust. Today, in Part Two, I’ll be walking you through some of the valuable insights available through Google...
How to gather useful data about your training business (and what to do with it) – Part One
Do you collect meaningful information about your training business, your contracts and clients? Or do you sometimes feel like you’re shooting in the dark when it comes to marketing or pitching for new clients? Perhaps you have a collection of data – metrics from...
How to identify your ideal client
If I asked you who your ideal client is, would be you able to describe them? Perhaps you’d tell me, “It’s EVERYONE”, “ANYONE!” or “I don’t know”. In which case, you NEED to read this blog. When you’re marketing a business of any kind, it makes sense to assume that you...
Five ways to use online groups to grow your training business
If you use social media, which most of us do these days, the chances are that you’re a member of at least one online group, whether on Facebook, LinkedIn, Mighty Networks or another platform. Some groups are active and welcoming, while others are prone to friction or,...About Sharon
